3s
UGC desk medium · handheld push
The creator slumps at her desk, dismisses another movement reminder, then looks directly into camera.
Creator: No more plans. I needed to start.
Bridge: She opens a real app screen recording.
3s
screen recording · clean UI zooms in edit
A vertical screen recording shows goal, available time, and equipment selections, then generates a 12-minute workout.
Narration: Three answers, and today's workout is decided.
Bridge: The plan cuts into the actual movement.
3s
workout vertical wide · two clean jump cuts
The creator props the phone on the floor, completes timed squats, then continues into wall push-ups as one workout beat.
Creator: Twelve minutes. I had no excuse left.
Bridge: Completion returns to the app.
4s
screen proof · vertical scroll and hold
A real screen recording moves across a seven-day calendar; the final day fills and the streak reads 7.
Narration: Not a miracle transformation. Just seven days completed.
Bridge: The result is shown through everyday energy.
4s
before-after match frame · match cut then gentle follow
Back in the same framing, the creator sits taller, stands to stretch, and carries her water away from the desk.
Creator: I did not become someone else. I just feel like myself again.
Bridge: The ad closes on an attainable next step.
4s
creator plus product close · slow push to phone
The creator holds up the phone with the real app home screen and 12-minute plan card visible, leaving clean space for the CTA.
Narration: Build your first week free.
Bridge: Tap through to the real product.